Other Projects

Project 4 Awesome Logo

Project 4 Awesome 2007 YouTube Thumbnail

The Project 4 Awesome thumbnail I designed to take over YouTube in 2007, the first year of the event.

Project 4 Awesome

Charity Event • Launched December 17, 2007

OFFICIAL WEBSITE

I helped develop the Project 4 Awesome with Hank and John Green in 2007.

The Project 4 Awesome aims to “take over YouTube” for charity. At the time we launched the event, YouTube had numerous charts populated with the Most Viewed, Most Commented, Most Liked, etc videos.

We worked with the nerdfighter community and the YouTube community as a whole to first make videos educating viewers about our favorite charities and then to spam those videos onto YouTube’s charts.

Project 4 Awesome 2008 - The Day the Nerds Took Over YouTube

A screenshot from the 2008 Project 4 Awesome featuring a complete take over of the YouTube charts.

Over the years the original “take over YouTube” goal has changed, as YouTube no longer has various stats charts, but the community and supporters of the event continues to grow.

Various celebrities and YouTubers co-host a 48 hour livestream during the Project 4 Awesome to direct viewers to specific videos and charities. In the past this livestream has been co-hosted by myself, Hank and John Green, Wil Wheaton, Hannah Hart, Charlie McDonnell, and many many others.

The Project 4 Awesome runs in December of each year and the increased awareness via community videos leads to floods of charitable donations over this 48 hour period. While the money raised in the first year was relatively small, fundraising efforts have increased each and every year.

In 2017, ten years after launch, the Project 4 Awesome raised $2,028,831 for various charities.